Good work dies in folders
Firms that look more trustworthy win the next engagement — even when they’re less skilled.
Invisible expertise
You clean up books and save clients real money; the website still looks generic next to less skilled firms.
Proof is accidental
Reviews only when someone remembers. Referrals only when someone is asked once at tax time.
Tool pile-up
Site builder + CRM + email + Google reviews + Dropbox + a “portal” clients never log into.
What “working” looks like
You stay the CPA. We install the operating system around the work you already do.
- A professional site clients are proud to send a partner to
- Review & referral links that open on your brand
- Case studies from real finished work (anonymized when needed)
- A client portal for docs, tasks, and Q&A — fewer “where’s that PDF?” emails
- One system for clients, projects, and leads from the contact form
Proof from real work, for accounting firms
Every completed engagement becomes an asset that sells the next one — not a January resolution.
Project complete
Mark the engagement done in Trust OS
Review request
Branded link on your public host
Referral request
Tracked invite into your pipeline
Case study
Published proof you approve
First year
If you bought these apart, $17,300. You pay $4,997 once.
If you bought these apart
$17,300
You pay
$4,997
Once. Year one of the software is in this number.
All of this is included. Then $1,200/year keeps Trust OS, the site, and the portal.
- IncludedAuthority websiteMulti-page firm site (import or build); Services, About, Contact; publish on your public hostWorth $6,000
- IncludedTrust OS workspaceClients, projects, leads, pipeline — one place after tax-season chaosWorth $2,000
- IncludedClient portal go-liveBranded portal; first client invites; intake / document forms seededWorth $2,000
- IncludedProof kickstartReview + referral setup; scripts; 1–2 case studies drafted/published with your approvalWorth $3,000
- IncludedLead capture wiredSite contact → leads → email notify (spam-safe)Worth $500
- IncludedSEO / clarity passServices language that sounds like a real firm — not a keyword farmWorth $1,000
- IncludedFirst year of Trust OS + portalThe software, the site, and the portal for year one. Already in this number.Worth $1,200
- IncludedOnboarding (4 sessions)Kickoff, site review, portal + proof, 30-day check-inWorth $1,600
Who it’s for
- Boutique CPA, bookkeeping, and tax advisory firms
- Principals who hate marketing busywork
- Firms with real results and weak public proof
- Owner-led practices (not Big 4 RFPs)
Not for
- “I only need a $300 landing page”
- Pure lead-gen SEO shops with no service delivery
- Firms that won’t ask for a single review or approve a case study
How it works
- 1Day 0Qualification call — fit, domain, proof assets, goals
- 2Days 1–7Site draft (import or build), brand basics, Trust OS setup
- 3Days 7–14Portal on, first forms/tasks, contact → leads live
- 4Days 14–30Publish site; first review/referral flows; case study(s) in review
- 5Days 30–90You run the weekly habit. Year one of Trust OS is already included. We check in.
Live in 30 days
Site published + portal enabled + at least one proof path live — or we keep working at no extra install fee until it is.
The system
See Trust OS
Website, proof from real work, and a portal — the same system we install for you.
The full system
This week
This week first: unsent asks, waiting leads. Proof chat is on the same row.
FAQ
We already have a website.
We can import and modernize it — then wire proof and portal so the site actually earns. You are not starting from zero unless you want to.
Will clients use a portal?
Start with one form and one document ask after an engagement. Low friction, high “wow.” You control who is invited.
We can’t publish client names.
Case studies can be anonymized. Reviews still work. You approve every public word before it goes live.
Is this just another SaaS?
DFY is $4,997 in year one: the audit, the site, the portal, Trust OS, and onboarding. We walk you through the system. After year one, Practice is $1,200 a year for the software, the site, and the portal. You do not pay both in year one.
Will you run our ads?
No paid ads. Yes: site, proof, and client collaboration so marketing is a byproduct of delivery.
What about compliance?
You approve copy. We don’t invent regulated claims. You remain the professional of record.
Don’t let good work stay in folders.
First year $4,997. Then $1,200/year.
Book 15 minutes. We look at your site and a few finished jobs. If this is not right, we will say so.